Tag and Shorten Your URLs in Bulk for Better Google Analytics Data

Tag and Shorten Your URLs in Bulk for Better Google Analytics Data

OK, you wrote a killer new article for your company, and you want to share it with the world. So, you tweet it, you post it on Facebook, and you copy it to LinkedIn. Then you email it to everyone else in your company, because you want them to read it and share it with people as well. One week later, you check out your analytics, and you see a spike in traffic. Great, people like your...

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How to Tell if You’re an Office Cowboy (and why you don’t want to be one)

How to Tell if You’re an Office Cowboy (and why you don’t want to be one)

I blame it on movies like Rambo, and Die Hard. Many of us watched these movies, or movies like these, growing up. So it’s no surprise that, as adults, we all want to be cowboys (or cowgirls) too. I’m not saying that we’re all chasing after bad guys, drinking whiskey, and shooting whoever and whatever gets in our way (though I must admit, there are days where alcohol and...

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Mailchimp + iPad = Newsletter Success

Mailchimp + iPad = Newsletter Success

One of our clients recently asked us to develop a piece of software that would allow them to run an iPad sweepstakes to incentivize people to subscribe to a new monthly newsletter. The software would take a list of invitees, and handle the rest itself. Though we do love working on new projects, we try to leverage existing tools whenever possible to keep costs down. In this case, we figured that...

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Copying an entire menu hierarchy in Joomla

A friend of mine recently asked if we could make a quick change to his client’s Joomla site. The problem seemed simple enough: duplicate an entire section of the site and make it available under a different menu heading. For the most part, the articles being pointed to by each menu did not need to change though there were a few exceptions. The solution seemed simple, so I decided to knock...

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Baby Steps To Greatness

Baby Steps To Greatness

I was about 13 when I first watched What About Bob? and so the power of the Baby Steps program devised by Richard Dreyfuss’s character wasn’t immediately apparent to me. In the movie, the baby steps program is presented as the path to a life free of fear. The idea is simple enough and is an oft-used psychological tool. As an example, let’s say that you’re deathly afraid of spiders. To...

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You actually think you’ll finish all of that?

You actually think you’ll finish all of that?

When’s the last time you created a to-do list and actually checked off all the stuff you had on it before you discovered you had more tasks to complete? If you’re using a today and later list, you’re probably closer to this goal but you may still be ending your day with the dissatisfaction of an incomplete list. With dissatisfaction comes attrition, since what else is a productivity tool...

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Turbo-Charge Your To-Dos

Turbo-Charge Your To-Dos

A few months ago I found myself in a position that I’m sure many entrepreneurs find themselves in. I was working 10+ hour days and jumping quickly between disparate tasks. I was simultaneously working in quality assurance, technology consulting, project management, account management and sales as well as working as Setaris’ COO. With so much to manage, I was having a terribly difficult time...

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